Attrition, and the way to curb it

The War of Attrition Any activity, any game, any little bit of work, is really a numbers game. If you look at any objective that requires reached in any field, you will find that you need to help with X quantity of hours for success, or make X dollars to stay afloat, or draw a […]

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Bank loan zone: Moving mortgages internally

By helping members refinance their mortgages with us, we’ve saved individuals as much as $15,000-or eight years’ price of payments-over the life span of the mortgage. Bringing these types of mortgages internally starting in July 2012 also helped the credit union meet its objective of a loan-to-share ratio between 100 to 110 percent. Currently they’re […]

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Want to flourish in the near future? Establish high-value loan relationships

Shopping behaviors differ among loan categories,?Filene?research reveals. But typically, not even half of members compare loans from different institutions. Credit unions will depend on member relationships to influence the ship into the next decade, but the tide is turning-and fast. Today’s low-rate environment could persist for years. That’s why more consumers looking for loans requires […]

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Where will loan growth occur in 2019?

Improvements in members’ ability and willingness to borrow will likely fuel bank loan growth into 2019. But where will growth likely occur? Mortgages, auto loans, and member business lending are likely to be probably the most promising regions of growth. At midyear 2019, first mortgages taken into account 41% of total bank loans outstanding, making […]

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Commercial real estate types

“Never loan money to the business when you do not understand the nature of the business,” said Jim Devine, founder, chairman and CEO of Hipereon, Inc. Devine was lead faculty at the CUES Advanced School of economic Lending: Real estate Lending , held September in Dallas, where he walked students through different types of real […]

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Marketing can kill your credit union

How could marketing kill your credit union? It seems like an odd question. Especially coming from the head of the marketing firm that serves over two-dozen credit unions inside our movement, right? However, I do believe it’s sometimes possible for marketing to do more damage than good. I often see marketing ideas presented to credit […]

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Looking for growth? Lead with mobile

For sometime now, lending institutions have been starting the member journey having a loan relationship to attain growth, while positioning the delivery channels as secondary. It makes sense because of the structure from the business design. However, the field of personal finance is changing. Today the delivery channel experience has become primary. In many cases, […]

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Three inquiries to answer when it comes to launching MBLs

Exploring member business lending (MBLs) during 2019 was one recurring priority I heard during this year’s planning season. As management discussed that proposition, without fail, angst would follow as the lending institutions considered this type of significant initiative. Credit unions realize that commercial lending differs significantly from consumer lending, with some lessons still fresh from […]

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Moving beyond out-of-the-box models

I’ve been employed in with credit unions for over 15 years as well as in financial services for more than twenty five. Based upon my experience, I have faith that there is one critical area where credit unions have lost ground when it comes to capturing the customer marketplace for loans and other lending options; […]

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